The Handmade Marketplace Challenge
The handmade goods market is thriving. Consumers are actively seeking unique, ethically made products, and global sales of handmade and artisan-crafted goods continue to rise. Yet, for independent makers, success isn’t as simple as creating beautiful work—it’s about finding the right platform to sell without being buried in fees and algorithm changes that favor mass production.
Many artisans face:
- High fees eating into profits – Platforms like Etsy take multiple cuts from each sale, including listing fees, transaction fees, and payment processing fees.
- Lack of visibility – Competing against mass-produced, factory-made goods that flood the handmade category.
- Restrictive policies – Changing rules that benefit the platform over independent sellers.
That’s where Immibrand comes in—an online marketplace that prioritizes artisans, keeps fees low, and builds community among creatives who align with these values.
Understanding Fee Structures in Online Marketplaces
Before choosing where to sell, it’s essential to break down how different platforms charge fees. Many sellers focus on transaction fees alone, but there are often hidden costs that chip away at earnings.
Here’s a quick comparison of what sellers typically face on major platforms:
Most platforms start with what looks like a low fee but add costs at every stage, from listing to selling to cashing out earnings. Immibrand’s approach is transparent, fair, and designed to keep profits in sellers’ pockets.
Try the Etsy VS Immibrand Fee Calculator Below
Find out how much more Etsy charges you for their convoluted fee structure, not even including the 15% fees on off-site ad sale charges.
| Platform | Listing Fee | Transaction Fee | Payment Processing Fee | Other Costs |
|---|---|---|---|---|
| Etsy | $0.20 per item | 6.5% | 3-4% | Offsite ads, renewal fees |
| Shopify | No listing fee | Monthly plan ($25+) | 2.9% + 30¢ | App/plugin costs |
| Amazon Handmade | No listing fee | 15% | Varies | Requires approval |
| Immibrand | $0 for basic plan | 10% (or lower with paid plans) | No hidden fees | No forced ads |
| Platform | Fees & Costs |
|---|---|
| Etsy | $0.20 per listing, 6.5% transaction fee, 3-4% payment processing, offsite ads & renewal fees. |
| Shopify | No listing fee, monthly plan ($25+), 2.9% + 30¢ payment processing, app/plugin costs. |
| Amazon Handmade | No listing fee, 15% transaction fee, varies by payment processor, approval required. |
| Immibrand | $0 listing fee (basic plan), 10% or lower transaction fee, no hidden costs, no forced ads. |
Most platforms start with what looks like a low fee but add costs at every stage, from listing to selling to cashing out earnings. Immibrand’s approach is transparent, fair, and designed to keep profits in sellers’ pockets.
What Makes Immibrand Different?
Immibrand was built with one goal: to empower artisans, not exploit them.
- Straightforward pricing: No listing fees, no forced ads, no unexpected deductions.
- Community-driven: A platform where sellers who share values around social justice, sustainability, and ethical business thrive.
- Visibility that prioritizes makers: Unlike mass-market platforms, Immibrand is built to highlight independent artisans, not resellers or mass manufacturers.
With pricing tiers that scale with businesses, sellers only pay for what they need—and the fees are some of the lowest in the industry.
The Immibrand Seller Community
Being an independent artist or maker shouldn’t mean going it alone. Immibrand is more than a marketplace—it’s a solidarity economy built on mutual support.
Here’s what makes the seller experience different:
- A values-aligned marketplace – For those who care about sustainability, equity, and ethical business.
- Collaborative opportunities – From community features to seller showcases, artisans’ work is amplified.
- No race to the bottom – Fair pricing and supporting artisans, not forcing discounts to stay competitive.
Transparent Fee Breakdown
Pricing is simple, transparent, and fair.
- Free plan: 10% commission, no listing fees.
- $9/month plan: 9% commission, priority visibility.
- $69/month plan: 8% commission, premium exposure.
- $99/month plan: 7% commission, maximum visibility & lowest fees.
Want to see the numbers for yourself? Use the calculator to compare costs on Immibrand vs. Etsy.
Getting Started on Immibrand
Selling on Immibrand is easy. Here’s how to open a shop today:
- Create a free account – Sign up and set up a store in minutes.
- List products – No listing fees, just upload items and start selling.
- Start selling & growing – Get access to a community that supports artisans, not just transactions.
Ready to Sell with a Platform that Works for You?
Immibrand isn’t just another marketplace—it’s a movement. It was built for artisans who want a sustainable, fair, and community-driven way to sell their work.
Sign up for free today.
Check out the fee calculator to see potential savings.
Join a marketplace that puts makers first.
Let’s build something better—together.
