A Guide for Radical Writers, Zinesters & Cultural Publishers

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About Course

This course is for creators publishing to shift culture: radical writers, zinesters, small presses, and bookstore owners with something to say and a community to build. Whether you’re distributing poetry chapbooks, healing zines, graphic novels, or political handbooks, you’ll learn to publish and sell your work with integrity, on your own terms.

Designed to help you thrive in platforms like Immibrand, where sellers can keep up to 93% of their sales and bypass corporate gatekeepers, this course guides you through ethical publishing, pricing, product strategy, and sustainable distribution.

You’ll walk away with a clear path to create and sell physical and digital publications, build your catalog across multiple product types, connect with readers through anti-algorithm marketing, and sustain your publishing practice while staying true to your mission.

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What Will You Learn?

  • How to define your publishing mission as a cultural worker, not content creator
  • Map your ideas to real-world outcomes (education, healing, disruption, preservation)
  • Choose publishing models that fit your capacity: zines, digital-only, or hybrid approaches
  • Build community-centered audiences without dumbing down your message
  • Set up and manage your Immibrand seller dashboard for publications
  • Create multiple product types: digital downloads, physical books, audiobooks, subscriptions
  • Navigate inventory management for physical books vs. digital distribution
  • Optimize your listings with SEO-smart titles, tags, and product descriptions

Course Content

Define Your Publishing Mission
What are you really selling, and why does it matter?

  • Ideas VS Products
  • Your Publishing Why
  • Mapping Your Audience

Publishing Pathways for Radical Creators
Choose a model that fits your capacity and message

Pricing Without Compromise
Charge fairly for what you make, while staying accessible

Marketing Without Selling Out
Get seen by the right people, without watering yourself down

Design & Presentation
Packaging your ideas with intentional visuals

Long-Term Publishing Strategy
Not just one release, build a living body of work

Ethical Publishing by Topic
Quick references for content-specific concerns

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